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Sending Out Newsletters

Sending out professional newsletters is easier than you think: Personalization, A/B testing, and test emails help you reach your recipients' inboxes.

  • Easily Send Out Newsletters
    The intuitive features of CleverReach make it easy to send out professional newsletters.
  • High Deliverability
    CSA allowlisting and authentication options ensure your newsletters reach your contacts.
  • Send Out GDPR-Compliant Emails
    As a German tool provider with servers in Germany and the EU, you can send out emails securely.
Newsletter einfach versenden mit CleverReach (grafische Darstellung)

The Solution for Professional Newsletters

Sending out newsletters is more than just hitting “send”. CleverReach offers you a powerful email marketing tool to send your newsletters professionally and reliably.

All important features for sending newsletters are at your fingertips:

Easy and intuitive to use tool

The editor is kept simple and clear, which makes it easy to work with. No matter what I want to include in the newsletter, it can ...
be done very quickly and without having to study instructions - hands on!
Marlon,
Head of E-Commerce & Online Marketing at Batterie24.de
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Quality Check Before Sending Your Newsletter

Take the stress out of sending your newsletters: Use the campaign checklist at the end of each newsletter draft to make sure your email is ready to send. Use the free test email or a spam test to verify the final details.

Newsletter Preview and Free Test Emails

See your newsletter in action before you send it. Preview your email for mobile devices and desktops directly in the Newsletter Editor. This allows you to verify that your newsletter will look good on all devices as you create it.

Check the final details right in your inbox with the free test email to a list of your choice. Send out a test email to your team members or stakeholders and receive valuable feedback.

Design- and Spam Test Before Sending

An optional design and spam check provides additional security for your newsletters. See how your newsletters look in different email clients and whether there are any spam warnings.

You can then use the results of the test to optimize your newsletter so that your messages land in your recipients' inboxes as intended.

Flexible Zeitplanung beim Newsletter-Versand

Flexibly Schedule Your Newsletters

Save valuable time and schedule your emails in advance: you can schedule your emails and send them out at exactly the right time, even if you’re not online. Getting your timing right has a huge impact on open and click-through rates.

Send and schedule multi-level newsletter campaigns with email automation. Stay in touch with your audience without the need for constant manual intervention. Automated workflows help you send newsletters more efficiently and keep your customers engaged.

More on Automation

Optimize the Success of Your Newsletters

Get the Best Results with A/B Testing

A/B Testing maximizes the effectiveness of your email campaigns. Create different subject line variations right in the editor and see which one works best for your audience.

For more comprehensive testing of your newsletters, you can integrate A/B testing with email automation. By continually testing and optimizing your content and design, you can ensure that your emails deliver the best results and appeal to your target audience.

4 Parameters to Optimize Your Newsletters

  • Compare newsletter KPIs by sending newsletters to your recipients at different times.
  • Test different senders for your emails: Is a personal sender better received?
  • Tweak your subject lines. For example, vary the length or use personalization and emojis.
  • Test new design elements or newsletter templates. Which structure is better received with the same content?

High Deliverability for Reliable Inbox Delivery

Rely on CleverReach to reliably deliver your emails to your subscribers' inboxes. As a CSA-certified provider with a strong reputation, you benefit from high message deliverability.

We also offer several options to help you optimize your own email deliverability. Use your own sending domain and common authentication methods, such as DKIM, to ensure that your emails are trusted and reach your recipients' inboxes.

Sending Newsletters in 3 Simple Steps

Campaign Settings

Define the recipients, subject line and sender for your newsletter.

Newsletter Design

Create and design your emails with templates in the Editor.

Check List Before Sending

Check the final details and schedule your email.

Mit CleverReach starten (Symbolbild)

Send Out Secure Newsletters with CleverReach

Ready to get started? Select the price plan that fits your needs. Send unlimited emails with our flat rate plans or buy fixed email quota.

  • no setup fee or contractual obligations
  • multilingual service team
  • detailed instructions, helpful video tutorials and inspiring articles
Select price plan

More Resources for Sending Out Professional Newsletters

DKIM Key

Optimize Deliverability

Authenticate as a safe sender and improve your deliverability.

Your Own Subdomain

Send Out More Professionally

Learn how to send newsletters with your own domain.

Integrations

More Data for Sending Emails

Use multiple data sources to send more targeted emails.

FAQs About Sending Out Newsletters

Why Should You Send Out Your Newsletters with an Email Marketing Software?

Traditional email programs such as Outlook, Gmail or Thunderbird quickly reach their limits when it comes to professional email marketing. When it comes to sending out regular newsletters to a large number of recipients, it makes sense to use specialized email marketing software such as CleverReach.

What you can do with CleverReach:

Best of all, with CleverReach you can send your newsletters in compliance with GDPR and with high email deliverability.

How Often Should You Send Out Newsletters?

There are several factors that determine how often you should send your newsletter:

  • your industry and target group,
  • expectations of your subscribers,
  • your content strategy,
  • your email marketing objectives,
  • your resources.

There is no general answer to the question of how often you should send a newsletter. In general, it is a good idea to send newsletters regularly to stay in touch with your recipients and provide them with relevant information.

Learn how to build trust and loyalty with regular newsletters in our PUSH article.

The question of when to send your newsletters also varies by topic, industry and audience. A good rule of thumb is: testing! Send your emails on different days and at different times and compare the performance.

How Do You Send GDPR-Compliant Newsletters?

As a German company, data protection is a top priority for CleverReach. Our servers are located exclusively in Germany and the EU.

To send GDPR-compliant newsletters, you need a high-quality email list with consent from your subscribers. Use double opt-in signup forms to ensure you have permission to send newsletters to your recipients.

Your emails must also include an unsubscribe link that makes it as easy as possible for your recipients to unsubscribe. That's why we automatically include the unsubscribe link in the footer of your emails.

For more tips and requirements, check out our free GDPR newsletter checklist.