Email marketing case studies from successful CleverReach customers

Funke Digital

Achieving Independence From Social Media Algorithms With Email Marketing

How can a brand that started on social media be transformed into a profitable web portal with a loyal readership? Funke Digital built up 90,000 recipients in just one year with the Leckerschmecker portal, and the open rate is over 45 percent. Check out how our team uses CleverReach to get tons more visibility on Google Discover.

Ritter Sport

Consistent Brand Communication Across All Channels

Industry: Food Industry

Ritter Sport was able to really step up their email marketing game thanks to a clear strategy, targeted segmentation, and custom templates. CleverReach made communication more consistent across all parts of the company and made campaigns more efficient. Data-based reporting and A/B testing led to a significant improvement in open and click rates, tapping into new potential. This has led to increased customer loyalty and a consistent brand presence across all channels.

Personizer

Efficient New Customer Acquisition as a Startup

Industry: Software & IT / System: WordPress

The up-and-coming startup Personizer is successfully using CleverReach to optimize its new customer acquisition. With a focus on efficient communication and customer retention, the company has achieved impressive results. Through targeted automation workflows—particularly in the onboarding process—they’re achieving open rates of up to 50% and click-through rates of up to 30%.

teamblau x Schloss Trauttmansdorff

Email Marketing for Customer Loyalty

Industry: Agentur / Tourismus / System: Shopware 6

In addition to the new online presence for the Gardens of Trauttmansdorff Castle, the Internet agency teamblau has also set up a successful newsletter concept with the help of CleverReach. The goal was to increase customer loyalty and share botanical knowledge. With impressive results - 90 newsletters in 11 months with an open rate of 46.60% and a click-through rate of nearly 36% - the success story shows how targeted email marketing builds long-term loyalty and actively engages the audience.

foodwatch

Email marketing as an educational tool

Industry: non-profit association

The consumer rights organization foodwatch was looking for a communication channel to present its own work and special projects and to attract members and interested parties to participate in campaigns. The overriding goal was to generate permanent supporting memberships via the direct communication option of newsletter marketing.

Handlauf-Meyer

Email Marketing as the Channel for a Successful Online Shop in Craft Trade

Industry: Craft Trade / System: Shopware Onlineshop

Handlauf-Meyer.de has been relaunched as a shop at the beginning of 2019. Hand-crafted products (especially high-quality, handmade products) come at a price. Therefore, the challenge was on the one hand to address those customer groups who are looking for exactly these high-quality products and on the other hand to ensure to reach these customer groups with manageable advertising costs in order to keep an attractive final price in the online shop.
Meyer-Grave now wanted to offer individualized products online at a calculable price using a standardized working method and at the same time generate demand beyond the usual demand for stair railings.

tt-consulting

Strategic newsletters and email marketing campaigns

Industry: Tourism Agency / System: Typo3

The constant expansion of the tourism and catering market has led to a consequent need for companies to expand their business, particularly in digital terms: in this regard, a tool that has proved increasingly indispensable is the newsletter.