Effective email marketing campaigns and best practice use cases. Find out how our customers use the CleverReach newsletter tool to impress their audiences!
Let us inspire you: Discover exciting, creative and clever newsletter examples from our customers. We ourselves are thrilled every time when we see what great mailing ideas our customers come up with. No newsletter is like the other, boasting irresistible subjects lines and bearing content that inspires. Of course, it is not only the newsletter itself that is particularly interesting, but also the concept behind it: What are the goals of the email marketing campaign, which target group(s) should be reached, how successful was the campaign? If these questions make you tick too, the case studies with creative tips and ideas from real best practice examples are just the thing for you!
Be an inspiration: You create fresh and rousing newsletter campaigns for your company? We would be delighted to see them! Share your campaign concept and direct mailing examples with us and our customers.
How can a brand that started on social media be transformed into a profitable web portal with a loyal readership? Funke Digital built up 90,000 recipients in just one year with the Leckerschmecker portal, and the open rate is over 45 percent. Check out how our team uses CleverReach to get tons more visibility on Google Discover.
The Dutch UX platform User Sense coordinates over 100,000 test subjects and participants via CleverReach. Even with a small team, User Sense sends out up to five targeted campaigns per week. The key to success? A clear focus on European data protection standards and the strategic use of reminder emails. Find out how User Sense perfectly combines scalability and security in email marketing with CleverReach. Industry: Food Industry
Ritter Sport was able to really step up their email marketing game thanks to a clear strategy, targeted segmentation, and custom templates. CleverReach made communication more consistent across all parts of the company and made campaigns more efficient. Data-based reporting and A/B testing led to a significant improvement in open and click rates, tapping into new potential. This has led to increased customer loyalty and a consistent brand presence across all channels. Industry: Sports
EWE Baskets Oldenburg rely on top communication: They've teamed up with CleverReach to give their fan newsletters a fresh new look. From coming up with a consistent design to making sure the fan experience is always as good as it can be, there were a lot of challenges along the way. Thanks to close cooperation, innovative solutions were found. Read on to discover how the EWE Baskets are strengthening their fan loyalty. Industry: Agentur / Agrarwirtschaft / System: Magento
Thanks to a new strategy and a fresh newsletter design, the online marketing agency BrandBuff was able to supercharge AgrarOnline's email marketing. CleverReach and their standardized, customizable templates not only improved the delivery rate, but also made customers more loyal to the brand. AgrarOnline now has an efficient, user-friendly newsletter process that can be operated without special technical knowledge, ensuring brand presence on all devices. Industry: Agentur / Tourismus / System: Shopware 6
In addition to the new online presence for the Gardens of Trauttmansdorff Castle, the Internet agency teamblau has also set up a successful newsletter concept with the help of CleverReach. The goal was to increase customer loyalty and share botanical knowledge. With impressive results - 90 newsletters in 11 months with an open rate of 46.60% and a click-through rate of nearly 36% - the success story shows how targeted email marketing builds long-term loyalty and actively engages the audience. Industry: Association
ADÜ Nord, a professional association for interpreters and translators in northern Germany, uses CleverReach email marketing as an effective tool for fundraising campaigns. With a targeted newsletter campaign, a personal approach and a clear sense of urgency, ADÜ Nord was able to reach its fundraising goal of €45,000 in a short period of time, while also strengthening its network and association communications. Industry: non-profit association
The consumer rights organization foodwatch was looking for a communication channel to present its own work and special projects and to attract members and interested parties to participate in campaigns. The overriding goal was to generate permanent supporting memberships via the direct communication option of newsletter marketing.
A shortage of skilled workers and many confusing job postings make applications a draining process for companies and seekers alike. The new, innovative career portal Voice of Jobs was looking for a way to reach its various target groups directly and personally. More interaction on the still young website as well as direct customer loyalty of companies and addressing potentially interested candidates were the declared goals. Industry: Craft Trade / System: Shopware Onlineshop
Handlauf-Meyer.de has been relaunched as a shop at the beginning of 2019. Hand-crafted products (especially high-quality, handmade products) come at a price. Therefore, the challenge was on the one hand to address those customer groups who are looking for exactly these high-quality products and on the other hand to ensure to reach these customer groups with manageable advertising costs in order to keep an attractive final price in the online shop. Industry: Beauty & Cosmetics / System: Magento Shop
As part of the website relaunches for the natural cosmetics brands ANNEMARIE BÖRLIND and DADO SENS, Börlind GmbH decided to work with a new email marketing tool. The company regarded a reasonable pricing as well as EU compliant data protection as central characteristics for the new tool. Also, Börlind’s newsletter subscribers should get the best possible user experience. Börlind chose CleverReach and has been using the tool successfully for several years now. Industry: Tourism Agency / System: Typo3
The constant expansion of the tourism and catering market has led to a consequent need for companies to expand their business, particularly in digital terms: in this regard, a tool that has proved increasingly indispensable is the newsletter.
Funke Digital
Achieving Independence From Social Media Algorithms With Email Marketing
User Sense
Reach the Right Participants for UX Testing and Recruitment Through Email Marketing
Ritter Sport
Consistent Brand Communication Across All Channels
EWE Baskets Oldenburg
EWE Baskets Optimize Fan Communication
BrandBuff x AgrarOnline
Individual Newsletter Templates in Email Marketing
teamblau x Schloss Trauttmansdorff
Email Marketing for Customer Loyalty
ADÜ Nord
Email Marketing as a Fundraising Tool
foodwatch
Email marketing as an educational tool
Voice of Jobs
Email marketing for better recruiting
Handlauf-Meyer
Email Marketing as the Channel for a Successful Online Shop in Craft Trade
Meyer-Grave now wanted to offer individualized products online at a calculable price using a standardized working method and at the same time generate demand beyond the usual demand for stair railings.
Annemarie Börlind
Digital customer care à la Börlind
tt-consulting
Strategic newsletters and email marketing campaigns
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