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eCommerce Email Marketing: inspire customers and boost your sales

With the sophisticated newsletter software from CleverReach, you can create sales-boosting emails quickly and easily.

The clever newsletter tool for your Online-Shop
Do you run an Online-Shop? If so then you’ll know: No online marketing strategy is complete without newsletter marketing. For one good reason: Email marketing is many times more effective than marketing through other online channels, not to mention offline advertising. In addition, many customers value and expect to be informed about the latest offers via email on a regular basis.

  • Registration forms
  • Triggered emails
  • Product integration with a single click
E-Mail Marketing Lösung für Online-Shops

Registration forms

Create registration forms for new recipients easily.

Triggered emails

Send automated emails with our autoresponder.

Bounce management

Automatic filtering and flagging of invalid or incorrect email addresses.

From the store to the newsletter

Insert your products into the newsletter directly from your store. Create powerful emails with a single click.

Responsive Design

Emails sent with CleverReach are displayed correctly on all handheld devices.

Email Marketing: Make use of this important marketing channel

And you don’t need to be an online marketing specialist or have a huge online store: With your Online-Shop, you benefit from our professional and easy to use newsletter software.

This allows you to focus on your core business: your Online-Shop.

More than 320,000 customers trust us!

Seamless integration of the CleverReach newsletter tool into leading shop systems

As a shop owner, you will benefit from the seamless integration of the CleverReach newsletter tool into the shop software you use. Go to „Integrations“ and find solutions for numerous shop systems:

By integrating CleverReach directly into your shop system, there’s even less effort with your email marketing. With the help of the respective shop interface, your customer data is synchronized automatically. This ensures that you always have up-to-date recipient lists. On the basis of details on orders and abandoned shopping carts you’ll find out more about your customers‘ preferences and tailor future newsletters exactly to their needs. By transferring product information directly from your Online-Shop, you can create sales-boosting newsletters with minimal manual effort.

Choose your price plan as required

E-Mail Marketing Lösung für Onlineshops

Do you want to use the clever newsletter tool for your Online-Shop? All you need to get started is a CleverReach account.

You don’t take any risks: Create your CleverReach account completely free of charge and without any obligation! Manage up to 250 recipients and send up to 1.000 emails per month for free! The duration of the free plan is not limited.

If your recipients or monthly emails exceed the free limit, you can choose between a monthly flat rate and a prepaid rate. Depending on your needs and frequency of delivery, you can choose the price model that suits you best.

  • The prepaid plan is perfect for occansional senders
  • The flat rate is more cost-efficient for frequent senders


Our free price plan for testing and for newsletter beginners with few recipients
0/ Month
  • Up to 1,000 emails per month
  • Up to 250 recipients
  • Basic functions only


Send once or monthly irregularly
Email quota for sending as needed. Bookable once or as a subscription
24/ Month
1.000 Emails
  • Save 50% on monthly payment
  • Unlimited number of recipients
  • Unused emails do not expire
  • Premium features included


Suitable for those who not only want to send emails regularly, but also create email automation workflows
Perfect for regular sending & email automation
15/ Month
500 Recipients
  • Send unlimited emails
  • Ideal for email automations
  • Premium features included


Many recipients many newsletters for agencies & large companies
Monthly email quota for large teams and agencies with high mailing volume
499/ Month
300.000 Emails
  • Unlimited number of recipients
  • Monthly new email quota
  • Premium features included

Get to know your customers and send out personalized newsletters

The more you know your customers, the better you can address and talk to them – and the higher is your revenue! Your customers don’t want to get newsletters with random content – they want

  • the right content
  • at the right time
  • with the right frequency.

Our tip: Get to know your customers better – and send relevant newsletters to each and every one of them!

That sounds elaborate? It’s not! With the right strategy and the professional CleverReach newsletter tool, targeted addressing of your customers is possible without much effort. The first magic word is: Segmentation.

To sensibly filter and segment your recipients, you need more details about them. But how can you find out more about your customers?

  • Newsletter subscription: Get the information you need right when new recipients subscribe to your newsletter – e.g. ask for age, gender, marital status, children yes/no. To not provoke any abortions, all data should be given voluntarily and should not be obligatory for a subscription. If you explain why you ask for this information, your customers are more likely to be willing to give it to you.
  • Evaluate shop activities: Not only purchases give you a hint for preferences, but also searched products and abandoned shopping carts.
  • Measure the interactions of your email campaigns: On the one hand, key figures such as open and click rates are relevant here, but also other activities such as sharing your content on Facebook and, of course, which topics were clicked on.

CleverReach offers you the possibility to create up to 45 data fields for each of your recipients in order to enter additional profile information. By linking the available customer information, you can first filter your recipients and then address them individually.

Win your customers‘ hearts by addressing them personally. These details are e.g. useful for segmentation:

  • Areas of interest
  • Place of residence
  • Socio-demographic data such as age, gender and marital status
  • Interactions such as opens, clicks, sharing on social media
  • Purchase behavior

Let’s go on with the second magic word for personalized newsletters: Templates. With predesigned templates your campaigns will be completed in a flash. There are a few things to bear in mind when designing templates. Basically, a sales-boosting newsletter contains the following elements:

  • The header
  • The salutation
  • A relevant subject line
  • The offer (the content)
  • Call to action
  • The signature
  • the footer (with unsubscribe link and legal notice)
  • the sender’s address
  • And very important – awesome images!

The comprehensive CleverReach newsletter tool offers you customizable and predesigned templates that contain all these elements. But you can also use your own templates. Please note the CleverReach template technology when creating the template.

The newsletter creation gets even easier with the help of the automatic integration of Online-Shop elements. A prerequisite for this is an interface from CleverReach to the shop system you are using. If an integration solution is available and activated, product data can be automatically transferred to your newsletter. This way your content is always up-to-date. This not only saves you time, but also minimizes possible errors that can occur during manual input.

Particularly clever: THEA, our marketing automation


But it gets even easier to communicate with your customers individually. We introduce: THEA!

THEA is our automation tool that helps you easily create automated email workflows (a sensible sequence of emails). The CleverReach motto applies: We make it easy for you!

The possibilities with THEA range from the simplest form of automated mails such as welcome mails after a newsletter subscription to complex multi-level email campaigns. Create as you like:

  • Trigger Mailings (e.g. welcome mailings)
  • Autoresponder & Follow Ups (e.g. confirmation mail after purchase)
  • Reminder- or reengagement mailings (e.g. satisfaction survey or coupon)
  • Lifecycle Mailings (e.g. multi-level sale campaigns)

THEA is not only for pros – the clever tool makes creating any email campaign according to your own requirements possible for everyone. The clear structure of the software makes it particularly easy for you to define automated email campaigns. As on a drawing board, you define all the relevant settings for your campaigns according to a modular principle:

  • The type of automation campaign (e.g. order process or Follow Up campaign)
  • Selecting the event that triggers the email automation
  • The selection of the actions to be executed
  • The flow control that determines e.g. the period until the next step in your automation workflow takes place.

You’ll see: Thanks to THEA, you don’t need an IT specialist to create professional email campaigns. Benefit with your Online-Shop from the easy-to-use modular system and the clear workflow view!

Newsletter software for your online store

Our flexible editor allows even first-time users to easily create their own professional newsletter within minutes.

industry solutions newsletter integrations

E-commerce interface for your online store

With its comprehensive integration with external store systems and many plugins, CleverReach reduces manual effort.

Newsletter Reportings

Better insight through real-time reporting

Evaluate your campaign performance easily with our intuitive reports. Our structured reporting section gives you success indicators in real-time.

Selected tariff:Essential
  • 500 Recipients
  • 15 / Month