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BFCM 2025

Start Your Most Important Campaign of the Year

CleverReach has got you covered fpr Black Friday and Cyber Monday. You'll get practical tips, inspiring examples, and the right features to get the job done.

Ready? Save double with annual price plans!*

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Black Friday is just around the corner. Are you ready?

20 Days
14 Hours
55 Minutes
06 Seconds

Just sell more this Black Friday and Cyber Monday, and keep it up beyond that!

CleverReach has everything you need to succeed with email marketing. It's intuitive, reliable, and made in Germany.

Data protection without compromise. Servers in Germany and the EU.
For emails that arrive: We've got a great reputation, thanks to our cutting-edge technologies and CSA certification.
Multi-lingual support via email and phone.
Seamless connection to your existing tools. This includes Shopify, Shopware, and WooCommerce.
Save time by automating your email campaigns based on how your recipients act.
You'll get comprehensive reports and real-time tracking so you can optimize your campaigns based on data.

You’re Ready to Go When Everyone Else Is Just Getting Started

We've compiled everything you need for successful Black Friday campaigns for free

Why Your Black Friday Email Campaign Is a Must

If you plan the right campaign for Black Friday, you'll benefit from a high willingness to buy, clear consumer trends, and targeted shopping behavior. What can you learn for your campaign from recent surveys?

  • 94% of people are aware of Black Friday, and almost half of them make targeted purchases
  • 27% spend between €101 and €250. 22% spend up to €500
  • 91% look for good deals, and 95% value trust

Manage Black Friday Without Stress Using ChatGPT as Your Assistant

Use ChatGPT to help you come up with ideas and improve your marketing strategy. It can help you create the perfect subject line and make your campaign even better. We give you great ideas that go beyond the usual questions.

  • 20 prompt examples to copy
  • Strategies for psychologically strong offers
  • Tips for targeted prompts

Newsletter Design for Black Friday: How to Put Your Offers in the Spotlight

Make your newsletter design stand out and get your recipients to click. This article's got some specific design tips to make your Black Friday newsletter a success.

  • Create urgency with a countdown
  • Make targeted use of interactive elements in your newsletter
  • Minimalist designs that put the focus on your offer

The 15 Best Practices for Your Black Friday Newsletter

Check out some of the best examples out there of how brands are using Black Friday to really get their marketing out there in a creative and successful way. Get ideas that are sure to make your emails stand out in the inbox.

  • Black Friday newsletters that stand out from the crowd
  • Creative approaches that get customers to click
  • Practical tips for measurably better conversion rates

Plan and Send Your Black Friday Campaign Stress-Free

With email automation, you can make the most of the busiest shopping day of the year — and save time. Learn how to time your campaigns perfectly and reach customers with pinpoint accuracy.

  • Automated Black Friday campaign explained step by step
  • Strategies for the optimal sending time
  • Tips for boosting your sales with less effort

The Perfect Subject Line for Black Friday

If you use the right words, you can get people to open your newsletter and get them interested in buying even before they read it. Get some creative ideas now that will immediately catch the eye in your inbox.

  • Inspiring subject line examples
  • Formulations that arouse curiosity
  • Free PDF download
It's Time to Put These Tips into Practice!

Save double with annual price plans:
Get 20% off instead of 10% – only until 1 December.*

Calculate Your Black Friday Potential

Find out how much revenue email marketing could generate for your business.

ROI calculator

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Result

Per euro invested

ROI

Investment

Revenue

Calculates the direct sales of a single campaign based on your average order value.
Extrapolation of annual sales by totaling the direct revenue of each campaign, based on the average order value.
Extrapolation of annual sales by totaling the direct revenue of each campaign, based on the average order value.

Note

The values shown in the ROI calculator are for indicative purposes only. They are based on the data you enter and on simplified projections. It is not a binding calculation or a guarantee for future results. Actual results may vary significantly depending on the industry, target group, market development and other factors. CleverReach accepts no liability for decisions made on the basis of these calculations.

More than 400,000 customers trust us!

"CleverReach is great for creating newsletters quickly and easily"
Charlotte,
Marketing Assistant at Gartenhaus GmbH
OMR Reviews
"This is a full-featured email marketing software for creating all kinds of campaigns"
Laura,
Programmmanagerin at Masifunde Learner Development NPC
OMR Reviews
"Comprehensive newsletter tool with a great price-performance ratio"
Jürgen,
Marketing Manager at Niehuis & Naber Sport GmbH
OMR Reviews
We do not perform any separate review checks to ensure that the reviews displayed are actually from users. Anyone can leave reviews for our products.

Convincing Black Friday Campaigns with CleverReach

CleverReach has easy-to-use tools and features that make it a breeze to create your own campaign.

Free Black Friday Templates

Pre-designed email templates for Black Friday and Cyber Monday are waiting for you in our tool. Convert recipients into buyers with appealing designs that highlight your promotions and offers.

  • customizable
  • responsive and accessible
  • can be used for free

Set the Countdown for Black Friday

Make your offers more urgent and get people excited about them. You can use an interactive countdown in the newsletter to let your target group know that your deals are only available for a limited time.

Get to Know Your Recipients

The more personalized your Black Friday campaign is, the more successful it will be. With our Preference Center, you can get to know your recipients and their preferences better in the weeks before Black Friday - for maximally personalized newsletters.

  • simple personalization
  • Manage preferences automatically
  • easy integration into your newsletter

Save Time by Planning Ahead

Want to get ahead on your Black Friday campaign? With the CleverReach automation tool, you can create your automatic campaign quickly and easily - even without any programming skills.

  • prepared automation template for Black Friday and Cyber Monday
  • includes step-by-step instructions
  • less manual effort thanks to smart automation

Make Sure Your Black Friday Emails Get There

CleverReach gives you the best chance of ensuring that your emails reach your customers' inboxes reliably and on time. Our tool supports all common email authentication methods and offers high deliverability.

  • high sending reputation and CSA certification
  • simple email authentication with SPF, DKIM and DMARC
  • high deliverability in line with the industry average
Start Your Most Important Campaign of the Year Now

Now you have the tips, all you need is the right tool. CleverReach will make your Black Friday campaign a success. And with our offer, you'll benefit in the long term: save double with annual price plans*.

only valid until 1 December 2025
save 20% instead of 10% on annual rates*
benefit in the long term
*The discount is for new customers and first-time buyers on our Lite plan, and it applies to the first year of the annual plan. The discount is automatically added to your cart during checkout. You can use it until December 1, 2025. This promotion cannot be combined with other promotions. After the discount period ends, the selected price plan will continue to be charged at the usual conditions.