Implementing email marketing in compliance with the GDPR
Download our free checklist and find out at a glance what you need to know and implement for GDPR-compliant email marketing.
- All important requirements at a glance
- Helpful tips and sample examples
- Simply tick off the points that you have already successfully implemented
Why the GDPR is indispensable in email marketing
The General Data Protection Regulation (GDPR) has applied to all companies in the EU that work with personal data since May 25, 2018. This is why it is so important in email marketing: it strengthens the protection of personal data and sets out clear rules for handling customer data.
Companies may only send advertising emails if the recipients have expressly consented - this protects the privacy of users and creates trust. At the same time, the GDPR helps to avoid legal risks such as warnings or high fines and ensures greater transparency and fairness in digital marketing.
With CleverReach you are always on the safe side
Highest data protection standards
We focus uncompromisingly on data protection so that you and your customers always feel safe and protected - because trust is the basis of every successful relationship.
Secure servers in Germany and the EU
CleverReach relies on high data security through servers at locations exclusively in Germany and the EU. This means that no data is sent to insecure third countries.
ISO-certified data centers
The data centers we use work with state-of-the-art electronic monitoring and multi-factor access control systems. They have been certified in accordance with DIN ISO/IEC 27001.
More than 400,000 customers trust us