How to Benefit from Email Marketing as a Non-Profit Organization
Non-profits change the world for the better They are committed to putting all their energy, time and passion in their work and doing...
Reading Time 6 min. Learn more7 festive newsletter ideas for service providers
There are still a few weeks left before Christmas – enough time to connect with new clients and regulars with a festive newsletter...
Reading Time 3 min. Learn more10 creative Christmas newsletters for online shops
Each year, the trade market profits from Christmas shoppers who spend so much money that one quarter of annual turnover is made in those...
Reading Time 3 min. Learn moreClever Christmas! Your checklist for the perfect Christmas newsletter campaign
Pumpkin Spice everything has just hit the markets, but we already whistle “Jingle Bells” – and so should you! Because the earlier you...
Reading Time 3 min. Learn moreThe need for balance – psychology meets email marketing, pt. 8
When you get a present, you want to return the favor Small acts of kindness inevitably make you want to give something back Psychologists...
Reading Time 3 min. Learn moreMore options, more confusion – the paradox of choice. Psychology meets email marketing. Part 5
You probably know the feeling of being overwhelmed by too many choices, for example at the ice-cream parlor Do you rather want salted...
Reading Time 3 min. Learn moreMore purchase impulses “for free” – Psychology meets email marketing, pt. 3
Shopping makes people happy It is rewarding to treat yourself or others with new, little presents you found on your shopping tour The...
Reading Time 4 min. Learn more5 optical triggers that set purchase impulses – psychology meets email marketing, pt. 2
Email marketing is the shop window of your business Look and feel of the newsletter are decisive for a purchase decision Optical triggers -...
Reading Time 5 min. Learn moreWant to know how email-marketing can help build your brand?
Great! So let's get started Before we go into the details and explain how and why email marketing can help you to successfully build...
Reading Time 3 min. Learn more5 professional tips for even better click rates!
You defined your target group, your delivery and opening-rates are a-okay, but your CTR (click through rate) leaves much to be desired We...
Reading Time 3 min. Learn more