About EVENTIM Sports

EVENTIM Sports offers a comprehensive portfolio of products and services for all stages of the ticketing value chain in sports: from modular system solutions in the areas of ticketing, CRM, access and resale to customized services in the fields of consulting, marketing, ticket stores & hotlines.

EVENTIM Sports has more than 15 years of experience in league sports and major international events such as World and European Championships. Today, more than 100 customers rely on its products and consulting expertise: clubs, associations and other organizers from the league sports of basketball, ice hockey, soccer and handball, as well as numerous customers in boxing, motor sports, equestrian sports, tennis and winter sports. In Germany, EVENTIM Sports is the market leader in sports ticketing.

The importance of professional customer relationship management (CRM) is undisputed, even in professional sports. In order to position oneself in a market environment characterized by high competition and limited resources, a customer-oriented service approach and an optimized customer approach are core elements on the road to success.

Functions of the interface

  • Initial import of your customer base from TIXX-CRM incl. master data, such as e-mail address, address data, purchase data, etc.
  • Live transfer when creating new data records as well as updating existing data
  • Attributes from TIXX-CRM are transferred as tags to CleverReach
  • Back-synchronization of CleverReach reports, such as opens, clicks, bounces and unsubscribes to TIXX-CRM